Market Share by Top Websites

1 Advertising.com is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Platform161 is clearly lagging behind, losing to Advertising.com in all segments.

Websites Categories

1 Advertising.com has better usage coverage in more websites categories. Including Business & Industry, People & Society, Real Estate, Arts & Entertainment and 171 other categories.

2 Platform161 is leading in Marketing & Advertising, Social Sciences, Financial Management, Sports and 8 other categories.

Geography

1 Advertising.com is leading in most countries, including United States, United Kingdom, Japan, Canada and 86 other countries.

2 Platform161 is leading in Netherlands, Sweden, Spain, Turkey and 8 other countries.