Market Share by Top Websites

1 Platform161 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Specific Media is clearly lagging behind, losing to Platform161 in all segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Arts & Entertainment and 62 other categories.

2 Specific Media is leading in People & Society, Computer & Electronics, Food & Drink, Health and 51 other categories.

Geography

1 Specific Media is leading in most countries, including United States, United Kingdom, Spain, Denmark and 29 other countries.

2 Specific Media is leading in United States, United Kingdom, Spain, Denmark and 29 other countries.