Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Platform161 is still behind Sprinkle in all market share segments.

Websites Categories

1 Platform161 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Marketing & Advertising and 76 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, Music & Audio, Sports and 39 other categories.


1 Platform161 is leading in most countries, including Netherlands, Germany, Turkey, Belgium and 23 other countries.

2 Sprinkle is leading in Sweden, Norway, Denmark, Spain and 19 other countries.