Platform161
808 websites

Platform161 is free to use

http://platform161.com/

Platform161 is the first Pan-European independent technology solution for the digital media industry with real time bidding. Optimized for Pan-Europe.

VS

Underdog Media
3,858 websites

Underdog Media is free to use

http://underdogmedia.com

Based in Santa Barbara, California, Underdog Media was founded in 2007 by Shayne Mihalka, a former executive at ValueClick Media and FastClick.com. The proprietary ad serving technology was carefully designed to be simple to use, efficie...

Market Share by Top Websites

1 Underdog Media is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Platform161 is clearly lagging behind, losing to Underdog Media in all segments.

Websites Categories

1 Underdog Media has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Science & Education, Games and 18 other categories.

2 Platform161 is leading in Vehicles and Business & Consumer Services.

Geography

1 Underdog Media is leading in most countries, including United States, Poland, Romania, United Kingdom and 87 other countries.

2 Platform161 is leading in Netherlands, Sweden, Belgium, Switzerland and 6 other countries.