Market Share by Top Websites

1 Adestra is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WhatCounts is clearly lagging behind, losing to Adestra in all segments.

Websites Categories

1 WhatCounts has better usage coverage in more websites categories. Including News & Media, Business & Industry, Shopping, People & Society and 45 other categories.

2 Adestra is leading in Adult, Arts & Entertainment, Computer & Electronics, Internet & Telecom and 35 other categories.

Geography

1 Adestra is leading in most countries, including United States, India, Germany, Indonesia and 69 other countries.

2 WhatCounts is leading in Canada.