Market Share by Top Websites

1 myThings is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdExtent is clearly lagging behind, losing to myThings in all segments.

Websites Categories

1 myThings has better usage coverage in more websites categories. Including Shopping, Sports, Golf, Business & Industry and 66 other categories.

2 AdExtent is leading in Arts & Entertainment, Music & Audio, Finance, Investing and 2 other categories.

Geography

1 myThings is leading in most countries, including United States, Russia, United Kingdom, Germany and 36 other countries.

2 AdExtent is leading in Israel and Hong Kong.