Market Share by Top Websites

1 myThings is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdExtent is clearly lagging behind, losing to myThings in all segments.

Websites Categories

1 myThings has better usage coverage in more websites categories. Including Shopping, Sports, Golf, Clothing and 61 other categories.

2 AdExtent is leading in Arts & Entertainment, Music & Audio, Investing and Web Hosting.

Geography

1 myThings is leading in most countries, including United States, Russia, France, United Kingdom and 26 other countries.

2 AdExtent is leading in Israel.