Market Share by Top Websites

1 ReTargeter is leading in Top 1M Sites and The Entire Web.

2 AdExtent is leading in Top 10K Sites.

Websites Categories

1 ReTargeter has better usage coverage in more websites categories. Including Business & Industry, Real Estate, Arts & Entertainment, Internet & Telecom and 131 other categories.

2 AdExtent hasn't got a lead over ReTargeter in any websites category.

Geography

1 ReTargeter is leading in most countries, including United States, India, Canada, United Kingdom and 55 other countries.

2 AdExtent is leading in Hong Kong.