Market Share by Top Websites

1 Rubicon Project is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdFox is clearly lagging behind, losing to Rubicon Project in all segments.

Websites Categories

1 Rubicon Project has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Internet & Telecom and 221 other categories.

2 AdFox is leading in Crime & Prosecution and Awards.

Geography

1 Rubicon Project is leading in most countries, including United States, France, Italy, Brazil and 166 other countries.

2 AdFox is leading in Russia, Ukraine, Belarus, Kazakhstan and 13 other countries.