Market Share by Top Websites

1 Mediaplex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Advertising.com is still behind Mediaplex in all market share segments.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Shopping, News & Media and 184 other categories.

2 Advertising.com is leading in Business & Industry, Real Estate, Travel, Religion & Spirituality and 27 other categories.

Geography

1 Mediaplex is leading in most countries, including United States, United Kingdom, France, Germany and 122 other countries.

2 Advertising.com is leading in Cambodia, Cameroon, Azerbaijan, Honduras and 7 other countries.