Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Advertising.com is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Autos & Vehicles and 170 other categories.

2 Advertising.com is leading in People & Society, Real Estate, Travel, Religion & Spirituality and 33 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, United Kingdom, Canada, Germany and 118 other countries.

2 Advertising.com is leading in Nigeria, Ghana, Kenya, El Salvador and 11 other countries.