Market Share by Top Websites

1 Apple Pay is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Braintree is still behind Apple Pay in all market share segments.

Websites Categories

1 Apple Pay has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Arts & Entertainment and 222 other categories.

2 Braintree is leading in Human Resources, Book Retailers, Chemistry, Disabled & Special Needs and 2 other categories.


1 Apple Pay is leading in most countries, including United States, United Kingdom, Australia, Canada and 193 other countries.

2 Braintree is leading in Russia, Ukraine, Belarus, Kazakhstan and 6 other countries.