Market Share by Top Websites

1 Criteo Publisher is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Google Remarketing is leading in Top 1M Sites.

Websites Categories

1 Criteo Publisher has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, News & Media and 14 other categories.

2 Google Remarketing is leading in Lifestyle, Vehicles, E-commerce & Shopping, Business & Consumer Services and 2 other categories.

Geography

1 Criteo Publisher is leading in most countries, including Japan, Taiwan, France, Italy and 82 other countries.

2 Google Remarketing is leading in United States, Russia, Poland, United Kingdom and 72 other countries.