Market Share by Top Websites

1 Criteo Publisher is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 AdRoll is leading in Top 1M Sites.

Websites Categories

1 Criteo Publisher has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Arts & Entertainment, News & Media and 130 other categories.

2 AdRoll is leading in Business & Industry, Shopping, Health, Clothing and 101 other categories.

Geography

1 Criteo Publisher is leading in most countries, including Taiwan, Indonesia, France, Japan and 188 other countries.

2 AdRoll is leading in United States, Australia, New Zealand, Ireland and 11 other countries.