Market Share by Top Websites

1 Google Remarketing is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdRoll is still behind Google Remarketing in all market share segments.

Websites Categories

1 Google Remarketing has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 241 other categories.

2 AdRoll hasn't got a lead over Google Remarketing in any websites category.


1 Google Remarketing is leading in most countries, including Poland, United States, Russia, Japan and 231 other countries.

2 AdRoll is leading in Colombia.