Market Share by Top Websites

1 RTB House is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 AdRoll is leading in Top 1M Sites.

Websites Categories

1 RTB House has better usage coverage in more websites categories. Including Arts & Entertainment, E-commerce & Shopping, Vehicles, Lifestyle and 18 other categories.

2 AdRoll is leading in Business & Consumer Services and Finance.

Geography

1 RTB House is leading in most countries, including Taiwan, Ukraine, Russia, Poland and 78 other countries.

2 AdRoll is leading in United States, Australia, United Kingdom, Canada and 70 other countries.