Market Share by Top Websites

1 Direct/ADVERT is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 SpotX is leading in Top 10K Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 138 other categories.

2 SpotX is leading in Car Buying, Soccer, Newspapers, Motorcycles and 17 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 41 other countries.

2 SpotX is leading in United States, Germany, Netherlands, Spain and 29 other countries.