Market Share by Top Websites

1 DoubleClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, OpenX is still behind DoubleClick in all market share segments.

Websites Categories

1 DoubleClick has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 241 other categories.

2 OpenX is leading in Chats & Forums.

Geography

1 DoubleClick is leading in most countries, including United States, Russia, Japan, Poland and 215 other countries.

2 OpenX is leading in Iran, Bulgaria, Timor-leste, Croatia and 14 other countries.