Market Share by Top Websites

1 Ensighten is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TagMan is clearly lagging behind, losing to Ensighten in all segments.

Websites Categories

1 Ensighten has better usage coverage in more websites categories. Including Shopping, Flowers, Finance, Insurance and 168 other categories.

2 TagMan is leading in Adult, People & Society, Relationships & Dating, Internet & Telecom and 26 other categories.

Geography

1 Ensighten is leading in most countries, including United States, United Kingdom, Canada, Australia and 86 other countries.

2 TagMan is leading in Serbia, South Africa, Ghana, Nigeria and 46 other countries.