Market Share by Top Websites

1 Ensighten is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TagMan is clearly lagging behind, losing to Ensighten in all segments.

Websites Categories

1 Ensighten has better usage coverage in more websites categories. Including Shopping, Flowers, Finance, Insurance and 175 other categories.

2 TagMan is leading in Adult, People & Society, Relationships & Dating, Internet & Telecom and 18 other categories.

Geography

1 Ensighten is leading in most countries, including United States, United Kingdom, Australia, Canada and 125 other countries.

2 TagMan is leading in South Africa, Serbia, Austria, Nigeria and 24 other countries.