Market Share by Top Websites

1 Adobe Dynamic Tag Management is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Ensighten is still behind Adobe Dynamic Tag Management in all market share segments.

Websites Categories

1 Adobe Dynamic Tag Management has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Arts & Entertainment and 185 other categories.

2 Ensighten is leading in Shopping, Flowers, Finance, Insurance and 24 other categories.

Geography

1 Adobe Dynamic Tag Management is leading in most countries, including United States, United Kingdom, Czech Republic, Germany and 143 other countries.

2 Ensighten is leading in Finland, Pakistan, Cyprus, Cambodia and 15 other countries.