Market Share by Top Websites

1 gumgum is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Adult and 167 other categories.

2 Integral Ad Science is leading in Newspapers, Investing, Basketball, Computer Security and 12 other categories.

Geography

1 gumgum is leading in most countries, including United States, United Kingdom, India, Canada and 81 other countries.

2 Integral Ad Science is leading in France, Poland, Belgium, Czech Republic and 18 other countries.