Market Share by Top Websites

1 gumgum is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, NetAffiliation is clearly lagging behind, losing to gumgum in all segments.

Websites Categories

1 gumgum has better usage coverage in more websites categories. Including Arts & Entertainment, Adult, News & Media, Music & Audio and 100 other categories.

2 NetAffiliation is leading in People & Society, Internet & Telecom, Shopping, Business & Industry and 89 other categories.


1 gumgum is leading in most countries, including United States, United Kingdom, India, Canada and 77 other countries.

2 NetAffiliation is leading in France, Portugal, Brazil, Spain and 39 other countries.