Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Microsoft adCenter Conversion is still behind Lijit in all market share segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 128 other categories.

2 Microsoft adCenter Conversion is leading in Accommodation & Hotels, Tourism, Transportation & Logistics, Insurance and 26 other categories.

Geography

1 Lijit is leading in most countries, including United States, India, United Kingdom, Canada and 66 other countries.

2 Microsoft adCenter Conversion is leading in Ukraine, Kazakhstan, Armenia, Oman and one other country.