Market Share by Top Websites

1 Simpli.fi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to Simpli.fi in all segments.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 200 other categories.

2 Lijit is leading in Technology News, Nursery & Playroom, Computer Security, Home Improvement and 4 other categories.

Geography

1 Simpli.fi is leading in most countries, including United States, France, Australia, Canada and 142 other countries.

2 Lijit is leading in Argentina, Brunei Darussalam, Suriname, Malawi and one other country.