Market Share by Top Websites

1 Simpli.fi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to Simpli.fi in all segments.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 194 other categories.

2 Lijit is leading in Technology News, Cooking & Recipes, Home & Garden, Nursery & Playroom and 10 other categories.

Geography

1 Simpli.fi is leading in most countries, including United States, France, Australia, Canada and 134 other countries.

2 Lijit is leading in Tanzania, Zimbabwe, Paraguay and Malawi.