Market Share by Top Websites

1 SwitchAds is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to SwitchAds in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 135 other categories.

2 SwitchAds is leading in Chats & Forums, Soccer, Tourism, Classifieds and 11 other categories.

Geography

1 Lijit is leading in most countries, including United States, India, Canada, Indonesia and 38 other countries.

2 SwitchAds is leading in Bulgaria, United Kingdom, Germany, Romania and 35 other countries.