Market Share by Top Websites

1 Litmus is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Retention Science is clearly lagging behind, losing to Litmus in all segments.

Websites Categories

1 Litmus has better usage coverage in more websites categories. Including Computers Electronics & Technology, Business & Consumer Services, Arts & Entertainment, Finance and 11 other categories.

2 Retention Science is leading in Lifestyle, Food & Drink, Home & Garden, E-commerce & Shopping and 5 other categories.

Geography

1 Litmus is leading in most countries, including United States, India, United Kingdom, Germany and 93 other countries.

2 Retention Science is leading in Hong Kong and Serbia.