Market Share by Top Websites

1 Yandex Direct is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, MicroAd is still behind Yandex Direct in all market share segments.

Websites Categories

1 Yandex Direct has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Marketing & Advertising and 168 other categories.

2 MicroAd is leading in Domain Names & Register, Web Hosting, Clothing, Accommodation & Hotels and 43 other categories.

Geography

1 Yandex Direct is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 97 other countries.

2 MicroAd is leading in Japan, Taiwan, Indonesia, Philippines and 3 other countries.