Market Share by Top Websites

1 Nielsen NetRatings is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Signal is leading in Top 1M Sites.

Websites Categories

1 Nielsen NetRatings has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Arts & Entertainment, People & Society and 200 other categories.

2 Signal is leading in Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 21 other categories.

Geography

1 Nielsen NetRatings is leading in most countries, including Italy, Australia, Spain, United Kingdom and 117 other countries.

2 Signal is leading in United States, Japan, Brazil, Canada and 46 other countries.