Market Share by Top Websites

1 Nielsen NetRatings is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Signal is leading in Top 1M Sites.

Websites Categories

1 Nielsen NetRatings has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Arts & Entertainment, Food & Drink and 199 other categories.

2 Signal is leading in Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 20 other categories.

Geography

1 Nielsen NetRatings is leading in most countries, including Italy, Australia, Spain, Bulgaria and 98 other countries.

2 Signal is leading in United States, Brazil, Germany, Japan and 74 other countries.