Market Share by Top Websites

1 Nielsen NetRatings is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Analytics is clearly lagging behind, losing to Nielsen NetRatings in all segments.

Websites Categories

1 Yahoo Analytics has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 191 other categories.

2 Nielsen NetRatings is leading in News & Media, Marketing & Advertising, TV & Video, Games and 27 other categories.

Geography

1 Yahoo Analytics is leading in most countries, including United States, Taiwan, Japan, India and 106 other countries.

2 Nielsen NetRatings is leading in Italy, Australia, Russia, Germany and 74 other countries.