Market Share by Top Websites

1 Nielsen NetRatings is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Analytics is clearly lagging behind, losing to Nielsen NetRatings in all segments.

Websites Categories

1 Yahoo Analytics has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 19 other categories.

2 Nielsen NetRatings is leading in News & Media and Games.


1 Nielsen NetRatings is leading in most countries, including Italy, Russia, Australia, United Kingdom and 96 other countries.

2 Yahoo Analytics is leading in United States, Taiwan, Japan, India and 76 other countries.