Market Share by Top Websites

1 WhatCounts is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Pure360 is clearly lagging behind, losing to WhatCounts in all segments.

Websites Categories

1 Pure360 has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Email, Adult and 57 other categories.

2 WhatCounts is leading in News & Media, Shopping, Arts & Entertainment, Sports and 30 other categories.


1 Pure360 is leading in most countries, including United Kingdom, France, Germany, Australia and 17 other countries.

2 WhatCounts is leading in United States, Canada and Egypt.