Market Share by Top Websites

2 Emma is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Emma has better usage coverage in more websites categories. Including Business & Industry, Career & Education, People & Society, Arts & Entertainment and 130 other categories.

2 Pure360 is leading in Internet & Telecom, News & Media, Email, Adult and 19 other categories.


1 Pure360 is leading in most countries, including United Kingdom, France, Germany, Ireland and 30 other countries.

2 Emma is leading in United States, Canada, Australia, South Africa and 29 other countries.