1
Emma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Pure360 is clearly lagging behind, losing to Emma in all segments.
1
Emma has better usage coverage in more websites categories. Including Science & Education, Community & Society, Health, Business & Consumer Services and 17 other categories.
2
Pure360 is leading in Gambling, Adult and Reference Materials.
1
Emma is leading in most countries, including United States, Canada, India, Australia and 65 other countries.
2
Pure360 is leading in United Kingdom, Ireland and New Zealand.