Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TripleLift is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, People & Society and 208 other categories.

2 TripleLift is leading in Vegetarian & Vegan, Math, Archives and Birds.

Geography

1 TradeDesk is leading in most countries, including United States, Australia, Germany, United Kingdom and 135 other countries.

2 TripleLift is leading in Cambodia.