Market Share by Top Websites

1 AdFox is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Matomy is clearly lagging behind, losing to AdFox in all segments.

Websites Categories

1 Matomy has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 228 other categories.

2 AdFox is leading in Business News, Automotive News and Interior Decor.


1 Matomy is leading in most countries, including India, Indonesia, Mexico, Brazil and 76 other countries.

2 AdFox is leading in Russia, Ukraine, United States, Belarus and 61 other countries.