Market Share by Top Websites

1 Cielo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Apple Pay is clearly lagging behind, losing to Cielo in all segments.

Websites Categories

1 Apple Pay has better usage coverage in more websites categories. Including Business & Industry, Shopping, Computer & Electronics, Health and 84 other categories.

2 Cielo is leading in Arts & Entertainment, People & Society, Adult, Internet & Telecom and 72 other categories.


1 Apple Pay is leading in most countries, including United States, Germany, United Kingdom, Russia and 55 other countries.

2 Cielo is leading in Brazil, Spain, Mexico, Poland and 28 other countries.