Market Share by Top Websites

1 Bing Advertiser is leading in The Entire Web.

2 TradeDesk Advertiser is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 TradeDesk Advertiser has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, News & Media, Arts & Entertainment and 163 other categories.

2 Bing Advertiser is leading in Financial Management, Industrial Goods & Services, Credit, Loans & Mortgages, Weight Loss and 24 other categories.

Geography

1 TradeDesk Advertiser is leading in most countries, including United States, Canada, Australia, Japan and 75 other countries.

2 Bing Advertiser is leading in Poland, Brazil, Italy, Argentina and 33 other countries.