Market Share by Top Websites

1 Criteo Publisher is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, LeadBack is still behind Criteo Publisher in all market share segments.

Websites Categories

1 Criteo Publisher has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Arts & Entertainment, Business & Industry and 214 other categories.

2 LeadBack is leading in Accommodation & Hotels, Insurance, Credit, Loans & Mortgages, Healthcare Industry and 5 other categories.


1 Criteo Publisher is leading in most countries, including Taiwan, United States, France, Indonesia and 186 other countries.

2 LeadBack hasn't got a lead over Criteo Publisher in any country.