Market Share by Top Websites

1 eBay Stats is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Direct/ADVERT is clearly lagging behind, losing to eBay Stats in all segments.

Websites Categories

1 eBay Stats has better usage coverage in more websites categories. Including E-commerce & Shopping, Computers Electronics & Technology, Arts & Entertainment, Lifestyle and 15 other categories.

2 Direct/ADVERT is leading in News & Media, Jobs & Career, Science & Education, Reference Materials and one other category.

Geography

1 eBay Stats is leading in most countries, including United States, Germany, United Kingdom, Italy and 111 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 7 other countries.