Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Facilitate Digital is still behind Direct/ADVERT in all market share segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 137 other categories.

2 Facilitate Digital is leading in Banking, Universities & Colleges, Accommodation & Hotels, Beauty & Fitness and 17 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Montenegro, Kazakhstan and 74 other countries.

2 Facilitate Digital is leading in Australia, New Zealand, Netherlands, Austria and 18 other countries.