Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Innity is still behind Direct/ADVERT in all market share segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Shopping, Internet & Telecom and 109 other categories.

2 Innity is leading in People & Society, News & Media, Religion & Spirituality, Music & Audio and 55 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 46 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 28 other countries.