Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Mediavine is leading in Top 1M Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 113 other categories.

2 Mediavine is leading in Food & Drink, Cooking & Recipes, Travel, Tourism and 41 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 57 other countries.

2 Mediavine is leading in United States, United Kingdom, Australia, Canada and 7 other countries.