Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Mediavine is leading in Top 1M Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 108 other categories.

2 Mediavine is leading in Food & Drink, Cooking & Recipes, Travel, Tourism and 47 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 46 other countries.

2 Mediavine is leading in United States, United Kingdom, Canada, Australia and 24 other countries.