Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Medley is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 148 other categories.

2 Medley is leading in Adult, Relationships & Dating, Gay, Lesbian, & Bisexual, Computer Security and 2 other categories.


1 Medley is leading in most countries, including United States, United Kingdom, Brazil, Peru and 43 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 38 other countries.