1
Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Partner-Ads is clearly lagging behind, losing to Direct/ADVERT in all segments.
1
Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 159 other categories.
2
Partner-Ads hasn't got a lead over Direct/ADVERT in any websites category.
1
Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 65 other countries.
2
Partner-Ads hasn't got a lead over Direct/ADVERT in any country.