Market Share by Top Websites

1 Popin is leading in Top 10K Sites and Top 100K Sites.

2 Direct/ADVERT is leading in Top 1M Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 145 other categories.

2 Popin is leading in Magazines & E-Zines, Beauty & Fitness, Sports News, Beauty and 14 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Montenegro, Belarus and 72 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, South Korea and 16 other countries.