Market Share by Top Websites

1 Direct/ADVERT is leading in Top 1M Sites and The Entire Web.

2 Sanoma is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 151 other categories.

2 Sanoma is leading in Newspapers, Fashion & Modeling, Business News, Sports News and 6 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 47 other countries.

2 Sanoma is leading in Romania, Finland, Denmark, Norway and 24 other countries.