Market Share by Top Websites

1 Direct/ADVERT is leading in Top 1M Sites and The Entire Web.

2 Sprinkle is leading in Top 100K Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Jobs & Career, Computers Electronics & Technology and 11 other categories.

2 Sprinkle is leading in Reference Materials, Lifestyle, Food & Drink, Games and 5 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, United States and 38 other countries.

2 Sprinkle is leading in Norway, Netherlands, Slovakia, Sweden and 13 other countries.