Market Share by Top Websites

1 Yandex Direct is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DoubleClick DART is still behind Yandex Direct in all market share segments.

Websites Categories

1 Yandex Direct has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, News & Media and 189 other categories.

2 DoubleClick DART is leading in Adult, Search Engine, Nutrition, Conditions & Diseases and 17 other categories.

Geography

1 Yandex Direct is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 68 other countries.

2 DoubleClick DART is leading in United States, Brazil, China, Serbia and 41 other countries.