1
Emma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, WhatCounts is clearly lagging behind, losing to Emma in all segments.
1
Emma has better usage coverage in more websites categories. Including Science & Education, Community & Society, Health, Business & Consumer Services and 19 other categories.
2
WhatCounts is leading in News & Media.
1
Emma is leading in most countries, including United States, Canada, United Kingdom, India and 70 other countries.
2
WhatCounts is leading in Albania, Algeria, Iceland and Egypt.