Market Share by Top Websites

1 Facebook Advertiser is leading in Top 1M Sites and The Entire Web.

2 TradeDesk Advertiser is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Facebook Advertiser has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 208 other categories.

2 TradeDesk Advertiser is leading in Technology News, Universities & Colleges, Cooking & Recipes, Banking and 10 other categories.

Geography

1 Facebook Advertiser is leading in most countries, including United States, Brazil, United Kingdom, India and 183 other countries.

2 TradeDesk Advertiser is leading in Niue and Burkina Faso.