1
Sovrn Header Bidding is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, HeadBidder is clearly lagging behind, losing to Sovrn Header Bidding in all segments.
1
Sovrn Header Bidding has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Sports, News & Media and 11 other categories.
2
HeadBidder is leading in Pets & Animals, Reference Materials, Hobbies & Leisure, Health and 3 other categories.
1
Sovrn Header Bidding is leading in most countries, including United States, Canada, United Kingdom, Australia and 35 other countries.
2
HeadBidder is leading in Sweden, Slovakia and Norway.