Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, iprom is clearly lagging behind, losing to Improve Digital in all segments.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, Career & Education, Sports and 66 other categories.

2 iprom is leading in Business & Industry, Shopping, News & Media, Games and 39 other categories.

Geography

1 Improve Digital is leading in most countries, including Sweden, Netherlands, Spain, Italy and 48 other countries.

2 iprom is leading in Slovenia, Croatia, Serbia, Bosnia and 11 other countries.