Market Share by Top Websites

1 Improve Digital is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 Mellow Ads is leading in Top 100K Sites.

Websites Categories

1 Improve Digital has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, News & Media and 139 other categories.

2 Mellow Ads is leading in Adult, Animation & Comics, Movies, Chats & Forums and 10 other categories.

Geography

1 Improve Digital is leading in most countries, including Sweden, Montenegro, Netherlands, Italy and 59 other countries.

2 Mellow Ads is leading in Brazil, Russia, Indonesia, India and 39 other countries.